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    Feb 04

    AI Auto-Update FAQ and Proactive Customer Outreach: How Your AI Employee Enhances Intelligent FAQ Management

    How Does CloseBot Keep Leads Engaged With a Smarter AI Employee?

    Other sales AI platforms like the native HighLevel AI Employee and HubSpot’s Breeze AI are able to respond to leads and update some contact fields and properties. They are even able to schedule appointments via conversational AI. Where they fall short is the same place where the standard sale is typically made. Follow-up, knowledge enrichment and proactive outreach. This blog will focus on CloseBot’s superior capability in its Smart FAQ and new Proactive Outreach feature of the Smart FAQ.

    With this feature, CloseBot is not only able to notify you when it needs help answering a question, but also reach back out to customers who asked a question once it has the answer. This improves booking rates and team productivity by leveraging your newest AI Employee, CloseBot.

    What is the Smart FAQ and How Does it Affect Appointment Book Rates?

    When making an agent in CloseBot, we allow you to train it with scraped website information (re-scraped daily automatically), file uploads, and text input. However, there are always instances where a lead asks a question that it does not have the answer to. The typical AI employee would make up an answer, or deny answering entirely. CloseBot operates more closely to how you would expect a scheduling agent to perform… it notifies you that it does not know the answer to a question and awaits your reply. After giving your CloseBot agent the answer to a question, it knows the answer for next time, increasing the liklihood that future leads will be scheduling a call. Deal won 🥇

    How Does Proactive Smart FAQ Drive AI Scheduler Performance Improvements?

    HubSpot and HighLevel native sales AI, and other similar products do not have this capability. CloseBot is far ahead already. However, we took this a step further at CloseBot. Once you answer a question for your AI employee, you can also allow it to reach back out to those leads to let them know the answer to their question.

    Furthermore, CloseBot will change the conversation channel to increase the chance of reply. For example, let’s say a website visitor was chatting with your AI agent via live chat and gave it their phone number. CloseBot is smart enough to know that following up later via live chat won’t help. It will instead reach out via text message (SMS) with the answer (with your permission).

    How Do You Set Up a Smart FAQ for AI Sales Agents?

    This Smart FAQ system takes seconds to set up. That’s the beauty of CloseBot. Unbeatable reliability, unbeatable features, unbeatable simplicity. Here is the 4 step process to get your CloseBot AI agents to start leveraging the Smart FAQ and Proactive Outreach.

    Step 1:  Adding the Tool to Your AI Employee Job Flow

    The first step to taking advantage of smart FAQ is making sure the smart FAQ tool is enabled within your Job Flow. This is on by default. These tools allow your AI employee to utilize helpful things at any time as they are performing a job for you.

    Step 2:  Watch for Notifications as the Scheduling Assistant Goes to Work

    As leads chat with your CloseBot agent across various different communication channels (SMS, live chat, WhatsApp, etc.), any question the AI employee can’t find an answer to will be added to the Smart FAQ and you will get a notification within CloseBot.

    Step 3:  Fill in Gaps in Knowledge by Answering Smart FAQ Items Auto-Generated by Your Sales Assistant

    As the Smart FAQ starts to show your knowledge gaps, it’s up to you or the business owner to log in and give the agent the answers it needs. Depending on what you’ve uploaded and how many conversations your AI is having, this may need updated by you often. As your AI learns from you, it will need less and less input. This image shows part of the Smart FAQ for our own sales AI used on the CloseBot home page… powered by CloseBot.

     

     

     

    Step 4:  Choose Whether or Not You Want CloseBot to Reach Out to the Customer with the Answer Given

    Once you give the AI employee an answer, you have the option to allow it to follow up with the lead again (respecting your set business hours of course) with the answer. Just think of the productivity advantage this brings your team. Most platforms claim to offer an “AI employee”, but none of them go as far as CloseBot. CloseBot delivers the results that you would expect from an actual sales agent.

    The Result – More Opportunity for Scheduling Revenue-Producing Sales Calls

    Potential customers love seeing that they matter. It builds trust. And when they ask a question that doesn’t get answered, it means the world to them when you “remember” to find out the answer and get back to them.

     

    How is This Driving Revenue for Real Agencies?

    Smart FAQ with proactive outreach that follows up on the smartest channel automatically isn’t something that’s just hype. This is actually working in production right now for real marketing agencies and businesses. CloseBot is the AI scheduler that’s closing more qualified sales calls than any other AI SDR available.

    Look at the praises from this real CloseBot user when he realized how powerful the follow-up was within CloseBot. This user came from using the native HighLevel conversational AI employee.

     

    Are You Missing Out on Appointments Without this?

    Do you think your business would experience more success in scheduling sales calls with follow-up or without any follow-up? The obvious answer for anyone who has spent time in sales is that the money is made in the follow-up. So why are you using systems that don’t put energy into the follow-ups?

    CloseBot knows what’s important to agencies and businesses. The Smart FAQ allows your AI to get better over time. The proactive outreach allows your AI to build trust with leads; and this trust is what drives more booked appointments.

    How Much is this Worth to Business Owners?

    It’s harder and harder to stand out as an agency providing AI services to business owners. The promise of the AI employee has been heard again and again… but other agencies fail to deliver on the expectations of the business.

    CloseBot won’t let them down, and that is worth big money. Martal shows in this blog that entry level on-shore SDRs cost an average of $4k – $6k per month. Even off-shore outsourced appointment setters cost $2k per month on average according to Outbound Sales Rep Pro. If a business is willing to pay those numbers for an appointment scheduler that occassionally gets sick, takes time off, forgets to reply, or quits… what do you think they would pay for an over-achiever? That’s the advantage you get from selling an AI employee that actually leads to more revenue.

    Put your trust in the AI employee that’s going viral, and sweeping the G2 leaderboard as the top results-driven AI SDR.

    What you should do now

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